1-To facilitate the growth of audited circulation and other media data by introduction of the Members to local interested parties to either assist in the set-up of their own audit bureaux or provide audit services to local media.

2-To have a central information and resource centre for access by Members and relevant external organisations

3-To maintain an IFABC website as a constructive information portal

4-To have direct links to all Members from the headquarters of the IFABC

5-To conduct research on behalf of the IFABC

6-To handle all cross border, Regional and International enquiries from external sources

7-To conduct International marketing programmes on behalf of the IFABC

8-To be represented at relevant International forums and attend relevant International Organisations meetings on agreement by the Executive Board

9-To generate and manage contacts with global advertisers, advertising agencies, media buying agencies and publishers

10-To assist in the development of new Member countries.

11-To have access, upon request, from the headquarters of the IFABC to member's current public information, such as:
      • Rules and regulations
    • Description of Members' organizational structure and listings of working parties/committees
Not confidential procedures or information as determined by a Member

12-To perform such functions and directions as determined by the General Assembly of the IFABC from time to time.